Butters, waxes, and oils. No water, so nothing needs a preservative.
A salve is beeswax, shea butter, and organic carrier oil, and that's the whole list. It is solid in the jar and softens the moment it touches skin, which is exactly why it stays where you put it instead of running off.
[Second paragraph. What the wax base means practically, how little you need, what it feels like going on. Two or three sentences in your voice.]
Every scent in the line comes from organic essential oils and CO2 extracts. Nothing is fragranced. If a salve smells like lemon and ginger, it is because there is lemon and ginger in it.
No water in the formula, so nothing in it needs a preservative.
Potency range
What is in it
Our most-reordered product
[One or two sentences on why this one. What is in it and who keeps coming back for it.]
Shop Lemon Ginger Salve[Real review text goes here, two or three lines is the sweet spot.]
First Name L.[Second review, ideally saying something different from the first.]
First Name L.[Opening paragraph. A lightweight oil that sinks in fast, meant to go on after a shower the way a lotion would. Two or three sentences.]
[Second paragraph. What makes it absorb quickly, and why it is lightly scented rather than strongly. Keep it compositional.]
Same rule as everything else we make: scent comes from the plants, not from a fragrance house.
Made for every day, so it is the gentlest thing we pour.
Potency range
What is in it
[Real review text goes here, two or three lines is the sweet spot.]
First Name L.[Second review, ideally saying something different from the first.]
First Name L.[Opening paragraph. No wax at all, so it stays workable across a larger area rather than absorbing in one spot.]
[Second paragraph. The carrier oil blend and its fatty acid profile, stated as composition rather than benefit.]
[Third paragraph if useful, or cut. Scent sourcing line goes here if it fits.]
Built to cover ground, so the strength spreads with it.
Potency range
What is in it
New this year
[One or two sentences on why this one.]
Shop this massage oil[Real review text goes here, two or three lines is the sweet spot.]
First Name L.[Second review, ideally saying something different from the first.]
First Name L.Small batches poured a few times a year, in the same base as the rest of the line.